Betty's Back

Hit US show Ugly Betty returned to UK screens last week but despite having the same mix of comedy characters and over the top story lines the start of season three was a long awaited disappointment.

Since Channel Four decided to hold back on showing the new season to UK audiences I have been eagerly anticipating seeing Betty back on our screens. The shows side splitting comedy and extravagant story lines have always offered light hearted relief compared to more serious and downbeat TV dramas.

Whilst all the ingredients are still there; the classic cast entourage of Wilhelmina, Christina, Alexis and Daniel etc... and the backing of Betty's loyal family the opening episode's plot lines seemed weak and unappealing. The constant recycling of Wilhelmina's attempt to take over Mode and take down the Meade empire is now wearing thin and the inclusion of celebrity face Lindsay Lohan added nothing to the show.

One positive from last Wednesday's episode was the classic comedy pairing of Mark and Amanda. Over the last two series they have developed from funny background additions to arguably the best parts of a flagging brand. Their unusual friendships, one liners and quick wit offer occasional moments of the side splitting laughter that the show now seems to lack on a more regular basis.

The drop in standards has not gone unnoticed by audiences here and across the pond. Last Wednesday's airing in the UK got 1.83million viewers, a significant drop from the first episodes of seasons one and two. In the USA Ugly Betty has been moved to Friday nights by ABC, a move which could result in the loss of more viewers.

Despite my criticism of the show's return I will persist with the season; the basis of a great comedy still remain and if it can re-ignite the same comedy genius that made it a hit in the first place Ugly Betty could return as one of the best comedy US imports to hit our screens in recent years.

(Picture from msnbc.com)